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Home Travel

New data reveals tourism boom in South Africa

Adekunle Owolabi by Adekunle Owolabi
July 30, 2025
in Travel
Reading Time: 2 mins read
0
Tourists enjoy a guided safari drive through one of South Africa’s renowned game reserves

Tourists enjoy a guided safari drive through one of South Africa’s renowned game reserves

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JOHANNESBURG – South Africa recorded more than one million foreign visitors in June, with the bulk coming from neighbouring countries in the Southern African Development Community (SADC), according to new data released by Statistics South Africa.

The report, based on entries and exits through the country’s borders, revealed that 2.7 million movements were recorded for the month, including arrivals, departures, and transit travellers. Of these, 1.04 million were foreign nationals entering South Africa — a 19.7% increase compared to the same period last year.

The data shows that 79% of all international arrivals came from SADC countries. Zimbabwe and Mozambique each recorded over 160,000 inbound travellers, while Lesotho also surpassed the 100,000 mark.

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Visitors from outside the SADC bloc accounted for just 2% of the June total. Roughly 7,000 came from Kenya, Ghana, and Nigeria combined. The United States sent the highest number of overseas tourists at just over 41,000, followed by the United Kingdom and Australia.

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Honourable Jane Mkhonta Simelane, Honourable Welcome Dlamini, ETA CEO Mr. Vusie Norman Dlamini, and Senior Tourism Officer Ms. Samukelisiwe Dlamini during their courtesy visit to the Eswatini Embassy in Riyadh. Photo by Eswatini Tourism.

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Delegates attend the Domestic Market Segmentation Survey training session at SibaneSami Hotel, equipping enumerators with tools to collect data on local travel patterns. Photo by Eswatini Tourism.

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Stats SA noted that nearly all international tourists—about 97%—entered South Africa for holiday purposes.

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The report also pointed to a gender disparity among travellers, with 59.3% being male and 40.7% female.

In the first half of 2025 alone, 3.7 million SADC nationals have crossed into South Africa, continuing a pattern seen last year when the figure reached 6.6 million.

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Southern Africa Tourism Services Association CEO David Frost said the country’s natural appeal remains strong, but cautioned that the tourism sector must evolve to remain competitive. Federated Hospitality Association of South Africa Chairperson Rosemary Anderson said industry players are beginning to act on collaborative ideas, calling it a turning point for South African tourism.

Tags: South AfricaTourism
Adekunle Owolabi

Adekunle Owolabi

Adekunle Owolabi is a journalist, political analyst, and digital strategist with experience across Africa and the Middle East. He focuses on international diplomacy, promotes digital inclusion, and advocates for a borderless Africa.

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