Mbabane: A 12-day digital motivational series on self development for 2023, launched on Tuesday, is already impacting many lives through its practical approach to goal setting and success.
The series is being run by South African Social Media Awards (SASMA) Social Media Motivational Speaker of the Year 2022, Vukosi Mashele and Eswatini business mentor Nathi Gule.
The series, accessible for free, is set up to help the public to produce a personal strategic roadmap for 2023 that is accountable and easy to implement.
The series is being powered by I Matter Consultancy in South Africa and is supporting the vision of Gule to have annual series to empower people as they start the year. The past two years he did a pocketbook on positivity that was downloadable for free and last year a video series. This year he has turned to audio with the support of Mashele in podcasts.
The main topics at the series are Financial Fitness, Self-Mastery, Mental and Physical Health as well as relationships.
Mashele said the feedback they had been getting had been amazing as they had also been contacted for one-on-one sessions.
it was always his dream to impact beyond his country borders and the partnership is helping him realize that dream.
“Winning the award means that one has to continuously live up to it so we need to innovate social media campaigns like this one. We need to refresh our focus the right way, and that is what we will be doing over the next 12 days. I am happy to be a part of this journey. We are looking at even beyond the 12 days to have other impactful programmes delivered for Eswatini and likewise by Gule for South Africa,” he said.
Mashele holds a Bachelor of Science (Mathematical Sciences) degree majoring in Physics and Statistics. He also holds certificates in Digital Marketing, Life Coaching, and Neuro-Linguistic Programming (NLP).
Gule said the project is driven by approaches from Neuro-linguistic Programming (NLP) so that it is effective. NLP is a psychological approach that involves analyzing strategies used by successful individuals and applying them to reach a personal goal. It relates thoughts, language, and patterns of behavior learned through experience to specific outcomes
“The series will focus on 12 life pillars and how to develop them, will be on social media and podcast channels such as Apple, Google and Spotify. I Matter Consultancy is powering the broadcasting. The core pillars for the I Matter series are Productivity, Physical and Mental Health, Social Life and Financial Fitness for 2023,” he said.
Gule said he piloted a Positivity series online during COVID-19, resulting in a handbook for users to use to cope during difficult times. In 2022 he did a visual series with Tribe studios, and for 2023 he has chosen to go the podcast route.
“We are evolving, and we want positive material to be on every digital platform; hence we chose to go for the podcasts this year. We trust the series will be resourceful as Mashele is also very experienced in these areas; hence I brought him along on the journey,” he said.
Meanwhile, Gule is the last representative of Eswatini in the Entrepreneurship World Cup in 2020 as a business mentor, and he has produced a series of mentorship teachings that have led to his mentees winning prize money for their business plans.
The series is available daily on their social media pages and www.imatterc.com. It is also available on podcasts under the handle I Matter Consulting by Vukosi Mashele.
The public on these days can look forward to videos, podcasts and informative posts.
The duo is also available on their individual capacity for coaching and mentoring.